Forum Highlights

1. Discover new influencer and millennial marketing strategy to accelerate your marketing growth
2. Harness unparalleled insights on the latest uses and applications of emerging marketing innovations to deliver novel, hyper-personalized and emotionally engaging marketing strategy
3. Gain a 360-degree overview on how brands are boosting brand interests by working with YouTube, Facebook and Instagram influencers
4. Derive powerful perspectives on how brands are using influencers to strike a chord with millennials and deliver engaging content
5. Gain new insights on how companies are hacking their way to become unicorns with powerful growth hacking strategies
6. Ready your organizations with hyper-personalization marketing strategies using big data analytics and AI
7. Tap into exclusive insights how brands including L’Oreal, Krispy Kreme are leveraging user generated content to boost engagement
8. Study the case studies of how global companies uses AI to pick the right influencers for its marketing campaigns worldwide
9. Learn from best practices and pitfalls to avoid when making the business cases for influencer, millennial and growth marketing and obtaining enterprise-wide buy-in
10. Engage in viral marketing strategy, transfer knowledge and network with CMOs and global marketing leaders in this conference 

DAY 1: Wednesday, 29 January 2020

• Keynote: Understanding Influencer Marketing and Why It Is So Effective in Getting Brands on The Map
• How FMCG Giants Build an Organic Influencer Marketing Programme
• Micro Influencers – Major Impact: The Marketing Force of The Future
• Why Marketing to Millennials is Synonymous with Influencers Marketing
• The Shady Side: Solving the $500 Million Influencer Fraud Problem
• How Brands Execute and Optimise Influencer Marketing With Data
• Artificial Intelligence’s Role in the Future of Influencer Marketing
• Transparency Advertising: Why Influencer Marketing Without the Proper Checks & Transparency Will Not Work

DAY 2: Thursday, 30 January 2020

• Visionary Keynote: A Trillion-Dollar Demographic: The How, What and Why of Millennial Marketing
• Digital Natives: A Look inside the Mobile-First Generation
• Hyper-Personalization: Delivering Powerful Personalized Experiences with Data, Analytics, and AI for Millennials
• On-Demand Apps: What Drives Adoption and How Brands Are Using Apps to Attract, Engage and Retain Millennials
• Growth Hacking Explained: How Titans like Facebook and Uber Growth-Hacked Their Way to become $50 Billion Companies
• Case Study: Growth Hacking for Grownups: How Big Brands like Twitter are Leveraging Start-up Growth Tactics
• How to Transform from a Traditional to a Growth Oriented Organization

1. Be part of the exclusive gathering of brands and retailers across Digital, Marketing, Ecommerce, Retail, Innovation and Customer Experience that want to stay at the cutting-edge of insights, technologies and solutions across marketing, advertising and communications
2. Stay ahead of the technology curve and discover what can empower your marketing and CX professionals to effectively build relationships with the most desired customer generation
3. Embrace new digital technologies, innovations and strategies intelligently to drive unprecedented growth and gain a competitive edge against today’s ultra-competitive landscapes
4. Acquire cross-sector insights, thought leadership, real-time case studies and knowledge sharing to help your organization to prepare for a paradigm shift for the customers of tomorrow
5. Engage and network with some of most innovative minds at the marketing, communications and PR forefront to build valuable partnerships in the thriving times of novel breakthroughs