About The Forum

COVID-19 Information for our attendees & partners

In this new age of customer experience, marketing professionals need to continuously evolve and adopt strategic differentiators to gain a competitive edge for their brands against the ultra-competitive landscape. Three key strategies have been repeatedly emphasized as what can set the leaders apart from the laggards: Influencer, Millennial and Growth Hacking. With the Internet and social media platforms like Instagram, Facebook and YouTube, consumers have unlimited freedom and choice over the content they wish to view, creating a huge problem for brands. Influencer marketing, while not a new concept, has made its way to the forefront of the marketing game and could offer a solution to this problem. Twitter estimates that the influencer marketing industry can hit $10 billion by 2020 and more brands are hopping on the influencer marketing train.

Understanding your need to build your capabilities to serve the next generation customers, Clariden Global cordially invites you to the 2nd Influencer, Millennial And Growth Hacking Marketing Forum 2020: Reimaging Your Brand To A Whole New Level With Social Influencers, Millennial Marketing & Growth Hacking this coming May. Join the global gathering of marketing, communications and CX experts and thought leaders in the region to better understand, incorporate and devise successful and strategic customer-centric strategies. This event is carefully researched and crafted with the most desired and unparalleled insights on influencer, millennial and growth hacking marketing that will help you ignite a successful transformation.

Mark 3 – 5 August 2020 on your calendar and book your seat now! Join us in harnessing the promising potential of the 2nd Influencer, Millennial And Growth Hacking Marketing Forum 2020 by tapping into the expertise of marketing, communications and CX professionals with leading case studies and proven solutions. We look forward to welcoming you!

Key Themes

  • How One Championship Rode The Internet Wave And Captured A Huge Millennial Audience
  • How Adidas Overcomes Consumer Fatigue With Micro-Influencers
  • How Four Seasons Uses Nano-Influencers To Deliver Engaging Use- Generated Content
  • How Circles.Life Uses ‘Guerrilla’ Marketing To Win Over A Huge Gen Z & Millennial Fan
  • Influencers Meetup Session
  • Integrating Micro-Influencers With Experiential Marketing
  • Millennials Want Personalization And How Shopback Delivers It
  • Klook: Tapping On Organic Influencers To Generate Authentic User-Generated Content
  • The Rise Of Nano-Influencers And How It Impact the Future Of Influencer Marketing
  • How P&G Uses Authentic Influencer Marketing Voices To Win Marketing Campaigns
  • Foodpanda’s Growth Hacking And Success Story
  • Riding The Next Wave Of Influencer Marketing
  • How Growth Hacking Helps MyRepublic To Take Off

The Forum At A Glance

Pre-Forum Masterclasses: Monday, 3 August 2020 

  • Masterclass A: How To Do Influencer Marketing At Scale
  • Masterclass B: Creating Great Influencer Marketing Content

Main Forum Day 1: Tuesday, 4 August 2020

  • Demystifying The Impact Of Influencer Marketing Voices To Win Marketing Campaigns
  • Integrating Micro-Influencers To Enhance Customer Engagement Rates
  • Growing Your Brand With Engaging Content Through Emerging Nano-Influencers
  • Successful Case Studies From Global Brands’ Collaboration With Influencers And Advocates
  • Discovering The Role Of Influencers And Advocates In Boosting Experiential Marketing
  • Exploring The Paradigm Shift In Engaging Organic Influencers To Gain Poignant User Generated Content

Main Forum Day 2: Wednesday, 5 August 2020

  • Growing A Brand Audience With Instagram Marketing
  • Discovering Why Personalized Content Marketing Matters To Millennials
  • Leveraging AI For Influencer Search And Combating Influencer Fraud
  • Best Practices In Winning Millennial Marketing Strategies From Various Brands
  • Diving Into How Titans Like Spotify And Skyscanner Growth Hacked Their Way To Numbers Like 46% Conversion And Global $2bn Worth
  • Panel Sharing On Effective Growth Hacking Ideas To Improve Your SEO Ranking In 2020

Companies Expected At The Forum

  • Adobe Systems Pte Ltd
  • Amore Pacific Singapore
  • ANZ
  • Ascendas-Singbridge Pte Ltd
  • Bank of Singapore
  • Blonk Group
  • BMW Singapore
  • Centre for Content Promotion
  • Circles Life
  • Citibank
  • Coty Singapore
  • DBS
  • Deliveroo
  • Deutsche Bank
  • DFS Venture
  • Facebook
  • Fast Retailing (Uniqlo)
  • Foodpanda
  • Grab
  • Honda Singapore
  • HP
  • HSBC
  • IBM Singapore
  • Inditex Singapore
  • Isetan Singapore
  • Jeep Singapore
  • Jetstar Airways
  • Kimberly Clark
  • Lazada
  • L’oreal
  • M1
  • Mango Singapore
  • Metro Singapore
  • Muji Singapore
  • NTUC Fairprice
  • OCBC
  • Oracle Singapore
  • Procter & Gamble
  • Robinsons Singapore
  • Scoot
  • Sephora Digital
  • SGK
  • Shopee
  • Singapore Airlines
  • Singtel
  • Standard Chartered Bank
  • Starhub
  • Tangs Singapore
  • Toyota Singapore
  • UBS
  • Unilver
  • UOB
  • VanMedia Group
  • Wing Tai
  • Zalora