Forum Highlights
Why Join This Forum
Augmented Reality and Virtual Reality Product Development and Customer Experience Conference
5 Killer Strategies to Boost Your Customer Engagement in 2017:
- Foster collaborative innovation between CX professionals and digital innovators through exclusive co-present sessions
- Acquire practical insights, proven solutions and customer-centric CX strategies powered by AR / VR
- Adopt tried-and-tested CX strategies from brands and their partners that have successfully leveraged digital-driven CX and achieved significant ROI
- Uncover the best ways to deliver hyper-personalized and engaging customer experiences
- Gather inspiration from thought-provoking panel discussions to future-proof CX strategies in the fast moving and rapidly evolving market
Hot Topics to be Discussed
Augmented Reality and Virtual Reality Product Development and Customer Experience Conference
DAY 1: Wednesday 26 July 2017
- Exclusive Experience Showcase – Microsoft HoloLens, Oculus Rift platforms and Future of AR / VR
- The Business Case for Augmented & Virtual Reality: Why Brands are Investing and Where the ROI Adds Up
- The Next Frontier of Customer Experience with AR / VR / MR
DAY 2: Thursday 27 July 2017
- Australia Zoo Case Study – VR as the Game Changer for Interactive and Immersive 360-degree Wildlife Experience
- Keynote – Augmenting the Enterprise with AR and VR: How Businesses Can Effectively Embrace the Next Computing Evolution Education
- Shifting from the Gamer’s Niche to Innovative Uses
Post-Conference Workshops: Friday 28 July 2017
- Workshop A: Enhancing Customer Experience and Interactive Marketing with AR / VR
- Workshop B: Incorporating AR / VR within Marketing Campaigns with Measurable Success
Companies Expected at the Forum
- Rhodes Waterside
- Coca Cola South Pacific
- Woolworths
- The Retail Apparel Group
- Coles Supermarkets
- Myer Pty Ltd
- Big W
- Country Road
- David Jones
- Harvey Norman
- Jay Jays
- Jeanwest
- Just Jeans
- KMart Australia Ltd
- Noni B Limited
- OrotonGroup Pty Ltd
- RCG Corporation Ltd
- Specialty Fashion Group (SFG)
- Target Australia Pty Ltd
- Masters Home Improvement
- Politix
- Portsman
- Valleygirl
- Best & Less
- Hotel.com.au
- Tourism Central Australia
- Hobart Travel Centre
- Melbourne Centre
- Rundle Mall